Secondary researsh post

 Social media now plays a crucial role in our everyday lives, influencing our communication, how we consume information, and even how we see the outside world. I read academic journals, web articles, and professional opinions in order to obtain an extensive understanding of the social media environment.

                                      

                                            Sources: social media images

 The University of Oxford article "Using Social Media to Communicate Your Research" was one especially informative source.

This article gave helpful tips on how to use social media platforms to interact with a variety of audiences and  boosting engagement with multimedia and images, and actively engaging in discussions instead of to just sending information.

I also used HubSpot's "Blogging Statistics — 31 Stats You Need to Know in 2024" which provided an immense amount of information and analysis on the condition of posting today and how it affects content marketing strategies.

Companies that have active social media usually see an increase in website traffic and engagement rates over those that don't. These results highlight how social media and blogging can increase the visibility of research and create deep connections with a variety of participants.

                                       sources: social media images

Conclusion:

The way we communicate and share information has been completely transformed by social media, which offers academics and researchers both opportunities and challenges.

 I've looked into previous studies and learned a lot about using social media platforms for content marketing and effective communication thanks to this blog post.

Références:

Using social media to communicate your research (no date b) Mathematical, Physical and Life Sciences Division. Available at: https://www.mpls.ox.ac.uk/public-engagement/top-tips/using-social-media-to-communicate-your-research (Accessed: 19 May 2024).

Bump, P. (2023) Blogging statistics - 31 stats you need to know in 2024, HubSpot Blog. Available at: https://blog.hubspot.com/marketing/business-blogging-in-2015 (Accessed: 19 May 2024).

Osman, M. (2023) Social media image sizes and quick tips, Kinsta®. Available at: https://kinsta.com/blog/social-media-image-sizes/ (Accessed: 20 May 2024).

Images (no date) Images – GOV.UK Design System. Available at: https://design-system.service.gov.uk/styles/images/ (Accessed: 20 May 2024).